New £2 all day promotional fare and £8.50 7 day fare, giving unlimited travel on routes 1a/b/c have been launched by Transdev Yellow Buses.
The £2 fare – described as the ‘Big Yellow One’ – represents a saving of one third on the adult £3 all day travel ticket. The unlimited 7 day travel ticket saves £3.50 on the price of an 7 day adult Yellow Card bought in advance.
The 1a/b/coperates from Poole to Somerford including Ashley Road, Branksome, Westbourne, Bournemouth, Boscombe and Christchurch.
Services run at least every ten minutes during the day, Monday to Saturday.
Jenni Wilkinson, Communications & Marketing Manager, said the ‘Big Yellow One’ was expected to be highly popular with passengers.
“The fare represents excellent value for money and we expect a big take-up,” she said.